Presenting Our New Logo

What Your Horse Wants logoWe are proud to unveil the new logo for What Your Horse Wants. Our colors reflect the tranquility of the natural world; and for our two capital W’s, we chose an old-fashioned W made of 2 interlinked V’s, to represent the partnership of horse and rider.

The design is the work of designer, artist, writer, and fellow horsewoman Liz McDonald of Mistress Pixel in Rhode Island. We think she did a fabulous job!

Liz went the extra lap around the course, and gave us a second, horizontal version of the design, for use any time the square logo won’t fit. Pretty nice!

WHYW horizontal logo

We’ll be using these designs not only on the web site, advertising and the usual places, but also on any equipment WYHW develops for sale, such as the neckstrap breastplates featured in last week’s post.


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